A review of Fullstory – You need this!

A review of Fullstory – You need this!

What is Fullstory? In short Fullstory is a way for you to see everything that happens on your site, the way the visitor saw it. Just click play and it will replay the session exactly as the visitor experienced it. Was the customer not able to find the checkout button?...
To pop up or not to pop up that is the question

To pop up or not to pop up that is the question

Anyone browsing the web today knows how annoying pop up messages can get, yet what would seem as a “common sense bounce increase cause” is turning into the norm. Should your site have pop up messages? What is the advantage of using them? Do they increase...
Customer experience matters

Customer experience matters

Big box shops such as Amazon.com have created a lot of sales opportunities for many vendors but they have also raised the bar very high for the customer. These companies have very large budgets and are able to spend countless hours and dollars on perfecting the...
Your website needs constant TLC

Your website needs constant TLC

Getting your website off to a great start You have a great line of products, you worked very hard on getting it manufactured, creating a logo and getting all the branding. Your company set up a nice office, hired the right staff, now you need an e-commerce website so...
The cost of good development Pays!

The cost of good development Pays!

Many people come to us and inquire about development cost after they have already been disappointed by someone else. These people fit into two main categories: The people who were looking for a cheap solution with low development costs and they got what they paid for....
5 issues Shopify needs to address

5 issues Shopify needs to address

Shopify is a great platform if you need to get a store setup on the run, the whole process should take you less than an hour. Once you get your store setup, and you start getting serious about selling, Shopify has a few drawbacks that make it very tricky to go the...
Great Landing Pages

Great Landing Pages

A lot has changed in the way we create PPC campaigns and how we convince visitors who land on our site to make a purchase. Say for example you sell hair brushes, the old school way of doing things would be to create an ad for “best hair brushes” and when...
Don’t make your users think

Don’t make your users think

This is an old rule, but we come across it so many times that we felt it’s worth having it’s own post 🙂 You have a stunning site with a lot of cool features and you’re really poised to take on the competition and crush them – really. But...
Your 404 page matters

Your 404 page matters

Congratulations, you have a beautiful website and it is converting nicely – or at least we would like to think so. Does your site have a 404 page? A 404 page is what visitors to your site will see when they reach a page that doesn’t exist. There’s a lot of reasons why...
Keep your site safe and secure

Keep your site safe and secure

There are a lot of things you can do to make sure your site is secure but today I want to focus on something very simple that gets overlooked and way too often it only gets looked @ after the facts. What I’m referring to is the users that have access to your...
Data driven changes

Data driven changes

So you decided that you want to give your homepage a revamp, it’s about time isn’t it? Last time you did this (possibly also the first time), you had your secretary look @ other sites and come back with suggestions, you then took these suggestions and...
Split AB Testing

Split AB Testing

Simply put, you have a website and chances are you’re trying to monetize that website. Different sites have different ways of monetizing, whether it be by the sale of a product, a subscription to a newsletter or advertising revenue, you always need the user to...
Importance of the search bar

Importance of the search bar

Some of you may read the title of this post and chuckle because you think you know how important it is for your site to be easy to navigate through the search bar. As a matter of fact, no matter how perfect your site hierarchy and navigation is, some users won’t...
Review: Mirasvit Follow Up Email

Review: Mirasvit Follow Up Email

There are a lot of open ended things that come with running a Magento e-commerce store and the tendency is often to outsource these things and then before you know it, your business model looks like the header image. In the above image you will see that a lot of...
Magento VS Shopify

Magento VS Shopify

Whether you already have an e-commerce platform or if you’re shopping for ideas for your new e-commerce, you have certainly heard a lot about both Magento and Shopify. To properly decide which platform you should be using, you should be doing a lot more than...
Securing your checkout

Securing your checkout

Ok, so you finally got your e-commerce site up and running, but what about securing your site? There are three main aspects that you need to protect: Your actual environment needs to be protected against any hacker or malware bytes that can destroy your site, as in...
Review: YotPo

Review: YotPo

One of our clients asked us to install YotPo Reviews onto their Magento site. Like we always do, we first took a hard look @ what the extension actually does and how it was developed. You’d be surprised how many valuable and reputable companies outsource their...
How to Choose Magento Extensions

How to Choose Magento Extensions

So you need a Magento extension and you think you’ve found the right one, should you buy it? The answer is unfortunately a big flat NO, let us explain why and how you should approach this purchase. Because Magento is open source (that’s a great thing!)...
The real homepage

The real homepage

Traditionally speaking, your homepage is the root page of your site and in theory is the entry page for visitors on your site. A lot of attention and effort is spent by site owners on their homepage, adding featured content, sliders and all kind of other content that...
Review: Nexcess

Review: Nexcess

There are a lot of hosts out there, and each and everyone has their own advantages and disadvantages, but today we would like to share with you our 5 main points why we like to recommend Nexcess They do hosting as best as can be done Their support is always available...
How to Choose a Development Company

How to Choose a Development Company

Once you decide you need a Web site, it’s time to decide who will build it. If you have the technical know-how or the money to hire a full-time Web staff, you can develop the site yourself. But if you’re like most small businesses, you’ll want to outsource the work....